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Earlier this week, Microsoft introduced Bing Image Creator — an AI image generator powered by OpenAI’s DALL-E deep learning model. As Microsoft’s Yusuf Mehdi explained in a blog post, Bing Image Creator allows anyone “to create an image simply by using your own words to describe the picture you want to see.” It’s free to use, but there are actually two ways to access it. As such, we thought it might help if we explained how to use Bing Image Creator.
If you’re in the Bing preview (which you can sign up for at Bing.com/new), these are the steps you need to follow to generate images in Bing chat:
Even if you are in the preview, Microsoft says that it’s “rolling out Bing Image Creator in a phased approach by flighting with a set of preview users before expanding more broadly.” In other words, it might not work. I couldn’t get Bing to create an image for me even though I’m in the preview. If you’re in the same boat, there is a way to access the tool without Bing chat.
If you aren’t in the Bing preview (or you just don’t want to use the Edge browser), here’s what you need to do to access Bing Image Creator from any browser and the easiest steps we have tried:
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If you aren’t satisfied with your images, Microsoft says that the tool works best when the prompts are “highly descriptive.” For example, instead of asking Bing to make a “creature,” try submitting a prompt for a “fuzzy creature wearing sunglasses, digital art.”
Jacob Siegal is Associate Editor at BGR, having joined the news team in 2013. He has over a decade of professional writing and editing experience, and helps to lead our technology and entertainment product launch and movie release coverage.
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